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Experience Brampton Ambassador Program

Experience Brampton Ambassador Program

​​​​​​​​​​​​Share your Brampton. Tell your story. Create with us.​

Experience Brampton is inviting community storytellers, creators, and producers to help showcase Brampton’s food, culture, events, and everyday experiences through engaging social content. If you’re proud of your city and enjoy producing content that tells a story, we’d love to hear from you.

  • Application deadline: March 8, 2026 (11:59 PM ET)
  • Eligibility: 18+ and Brampton resident with a public Instagram account
  • Deliverables: Two (2) short-form videos
  • Questions: socialmedia@brampton.ca​
Apply Now
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About the Ambassador Program

The Experience Brampton Ambassador Program brings together local creators to share authentic perspectives of the city across Experience Brampton’s social channels. Selected ambassadors will work collaboratively with the Experience Brampton team to create approved content that reflects the diversity of experiences across Brampton.​

What You’ll Do

If selected, ambassadors will:

  • Create two (2) short-form videos highlighting Brampton experiences aligned with your content strengths (e.g., dining, culture, events, wellness, family-friendly, lifestyle)
  • Collaborate with the Experience Brampton team on timing, locations/experiences, and key messages
  • Submit a draft concept before filming and draft content for review
  • Publish content only after receiving written approval from the City
  • Note on distribution (collaboration line): Content will be shared as collaborative posts with Experience Brampton where appropriate to maximize reach and attribution.

Support & Recognition

Selected ambassadors will receive financial recognition per approved video deliverable, with details shared and confirmed prior to content creation. Recognition is issued following submission and approval of final content and completion of required onboarding.

Who Should Apply

This program is a fit for creators who:

  • Are proud of Brampton and enjoy telling stories through content
  • Have an interest or some experience producing short-form video content
  • Can follow timelines, feedback, and approval requirements​
  • Create content that is respectful, inclusive, and community-friendly​

Selection is based primarily on content quality, storytelling, and authentic connection to Brampton. Follower count is not a primary consideration for this program.

Eligibility Requirements

To apply, you must:

  • Be 18 years of age or older
  • Live in Brampton, Ontario
  • Have an active public Instagram account
  • Be comfortable appearing on camera (or producing voiceover/montage-style content)
  • Be able to meet timelines and participate in the review/approval process

How the Process Works

  1. Apply online using the application form​ 
  2. Applications are reviewed based on content quality, storytelling, and fit
  3. Selected ambassadors are contacted with next steps and onboarding requirements
  4. Ambassador submits draft concepts before filming
  5. Ambassador submits draft content for review and written approval
  6. Content is posted within the agreed posting window (including collaborative posts where applicable)

What You’ll Submit in the Application

You’ll be asked to provide:

  • Full name and email address
  • Instagram handle and public profile link
  • Your content category focus and a short description of your “Brampton” perspective
  • Up to three (3) video samples that best represent your work
  • Acknowledgements confirming understanding of the review/approval process and support provided
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Selected ambassadors will create two short-form videos highlighting Brampton experiences aligned with their strengths and the needs of the program.

No. Selection prioritizes storytelling, content quality, and authentic connection to Brampton.

Yes. All content must be submitted and receive written approval before it is posted.

Yes. You can submit short-form video samples from Instagram, TikTok or another platform.